Request
Grou is a tech and media company, generating digital experience and helpful content for creators and companies. Their core idea is building digital business and promoting it. They help innovative companies and nonprofits to communicate with creators. That makes it possible for companies to find the most effective influencers for product promotion, assign them tasks and monitor the productiveness of cooperation.
Having a bold idea and a huge base for influencer marketing, Grou needed a platform that could bring together advertisers and bloggers from different categories in one place. They have searched for professionals who could work with Laravel, Next.js, Elasticsearch, Redis and Vue.js.
Grou
10.05.2018
Web Platform
Solution
Our goal was to build a website that would bring together advertisers and bloggers from different categories in one place. The website has to provide collaboration between all effecters. All groups are effectively categorized and each group is conveniently placed. The users of the site have the opportunity to choose a certain role: creators or companies. Using the platform, business owners can easily find information about influencers, content and event creators, athletes, opinion makers, leaders and gamers. To achieve the right grouping creators approach first of all we had to understand how companies are searching them.
The result is a clear, user-friendly interface with intuitive controls such as dynamic filtration and sorting. We've designed the process of writing tasks for the creators just as easy as possible. There is an opportunity to track project status at more granular levels (by task).
At this point, we have provided the customer with the first version of the platform and it works in real time. We will continue our cooperation in order to expand its functionalities and our team is developing a mobile application with an identical interface for ease of transition from the web version to the Mobile app version (iOS and Android).
